Client: PREMIUM BABY
Marketing Strategy, Rebranding, Merchandising, Digital Strategy and Content. Year: 2018-2021
Premium Baby is a baby gear brand or "Baby hardwares" brand.
The Brand Icon is an abstract form, it has an organic shape that connotes lightness, flexibility, adaptability, modernity. Its dynamic form, connotes movement, technology, but at the same time protection.
The font used connotes stability and steadiness.